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Title: Human Centered Design Beyond Digital UX Tags: Product Type: Reflection
Organisations need creative and human-centered approaches in disciplines beyond an interactive user experience.
In fact, more often than not, the root cause of a disjointed and below par user experience lies outside of the wireframes and visual designs. It could be anywhere between a policy decision informed by limited insight on user behaviour all the way to a technical service with a high degree of debt leading to performance issues in a mobile app.